Priya Mitrovic

Priya Mitrovic Studio P Interiors scaled

Priya Mitrovic is the founder and Creative Director of Studio P Interiors, with over a decade of experience working with designers, architects, and developers in Vancouver, Toronto, and abroad. After spending time freelancing in northern Spain, she returned to Toronto to start her own studio, bringing a mix of global perspective and personal passion to every project.

Priya works closely with her clients throughout the entire design journey — from the first conversation and concept ideas to refining details and seeing the project through to completion. She’s dedicated to creating interiors that truly reflect her clients’ lifestyles, blending functionality, comfort, and timeless design in a way that feels both personal and
inspiring.

1. Could you tell us how your journey into interior design started?

Ever since I was a child, I’ve been fascinated by the spaces around me. I can remember, even at six years old, constantly rearranging and personalizing my room. My family moved often, so I was always adapting to new environments; reorienting furniture, creating little corners that felt like my own, and covering the walls with images that inspired me. Looking back, that instinct to shape and transform a space was there from the very beginning.

2. Do you think there has been a defining moment in your career?

I wouldn’t say there’s been one single defining moment, it’s been more of a steady, organic progression throughout my career. Each year brings new experiences, opportunities to learn, and inspiring people to collaborate with. My growth as a designer has evolved naturally over time, shaped by curiosity, exploration, and the ongoing process of refining my craft.

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3. What do you think is the key to a successful interior design? And in your business in general?

I believe there are two key elements to a successful interior design, and to running a successful design business in general. The first is having the ability to truly understand your clients: who they are, how they live, and what will make their spaces feel like home. Often, clients don’t yet know exactly what they want, and it’s our job to ask the right questions and guide them toward discovering it. The second is finding the balance between creativity and process. Having a strong design vision supported by a clear, well-structured workflow. A thoughtful process ensures that every idea, from concept to completion, is executed thoughtfully and true to the initial vision.

4. How do you start your interior design projects? Do you usually start with a certain element of design or a keyword? And how do they develop?

I always begin with the client, it’s essential to understand who they are, how they live, and what inspires them. We start with conversation, reviewing moodboards together to identify what they’re drawn to (and what they’re not) and exploring the reasons behind those preferences. From there, I consider the overall style of the home or build we’ll be working on. I like to begin with the floor plans to establish an effective layout and understand the parameters of the space before moving into sourcing. Often, I’ll come across a beautiful stone slab, a unique fixture, or an intriguing material that becomes the foundation for a specific area — and the design naturally evolves from that point.

5. How would you define your signature style? Do you have “a mantra” that encapsulates your taste in design?

My signature style leans toward contemporary design but with rich materials, layered textures, interesting shapes, and an overall warm, inviting feel. I aim to design environments that engage the senses and balance visual interest with comfort and ease.

7.  Could you tell us about one of the favorite projects that you worked on?

I love certain elements of every project I’ve been a part of, it’s hard to choose one! We are currently working on a few really exciting new projects, including a gorgeous glass lakehouse in Muskoka. Stay tuned for that.

8. If you could pick one interior design tip that is important to you, what would it be? 

It’s important to embrace negative space, and not every square inch needs to be filled. Allowing room for the space to breathe gives the eye a place to rest and helps each piece or moment stand out with more intention.

9. What was the best advice you have received in your path?

That I can’t do everything on my own, especially as my business continues to grow. Like many small business owners, I started out wearing all the hats, but eventually reached a point where it just wasn’t sustainable. Learning to hire the right people and outsource was truly one of the best decisions I’ve made, both for myself and for the business.

10. What would be your advice to beginner interior designers?

Create a design process that truly works for you. Having clear systems in place is so important as they keep projects organized and running smoothly, But it’s equally important to stay flexible. At the end of the day, this is a people-focused business, and every client and project is different. A balance of structure and adaptability goes a long way.

11. What was one of the hardest learned lessons in your journey?

One of the hardest lessons I’ve learned is managing client expectations throughout the renovation process. Renovations can be messy — delays can happen, and sometimes we need to pivot. While our team is well-versed in handling these challenges, clients often aren’t as familiar with the realities of the process. Depending on personalities, this can sometimes feel disruptive to our shared end goal, so clear communication and trust become absolutely essential.

12. Are there any books/podcasts you would like to recommend to our readers?

I am currently into podcasts: Emma Grade, Aspire. I enjoy learning about different businesses and finding common threads amongst different industries.

13. Finally, what are your upcoming projects? Anything you’d like to share or add to the interview?

We’re currently working on a couple of lake houses, which are some of my favourite types of projects to work on. Living in the busy city of Toronto, it’s always refreshing to head out to cottage country. The change of pace and connection to nature bring a different kind of inspiration.

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Thank you so much Priya, for this lovely interview!

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